Plastivida For A Clean Sea


The partnership established in 2012 between Plastivida (Socio Environmental Institute of Plastics), the Laboratory of Marine Management, Ecology and Conservation (Oceanographic Institute from São Paulo University) and Instituto Costa Brasilis, generated five years of important and unprecedented data in regarding the distribution of pre and post consumed plastics on the Brazilian coast, as well as actions with the plastic industries and environmental education activities dedicated to reduce the problem.

Based on the information generated, this partnership conducted diagnostics and monitoring of marine litter from beaches in three Brazilian states; was able to evaluate the role of the plastics production chain in introducing this product into the marine environment; and applied the knowledge generated by the academy in initiatives of scientific dissemination, awareness and environmental education. We have also constituted the Brazilian Plastic Sectorial Forum – For a Clean Sea (, into which we elaborated manuals to help the plastic industry to retain the plastic pellets from their production and logistical activities through the Pellet Zero Program, based on the Operation Clean Sweep Program®, from American Chemistry Council and Plastics Industry Association.

Project Outcomes

  • Mariana and the battle against the ghost storm – the marine debris threat. Brasília: MMA (English version, in preparation).
  • Homepage of the Brazilian Plastic Sectorial Forum – For a Clean Sea (
  • Manual Perda Zero de Pellets. São Paulo: Plastivida. 27 p. (
  • Manual de Implementação do Programa Pellet Zero – Operation Clean Sweep® (OCS®) (Manual, in preparation).
  • Since 2016 there have been 385 lectures on Marine Litter have been given to a wide audience (students, teachers, fishermen, entrepreneurs, public managers, and general).
  • Over 1,000 hours of educational activities, such as interactive or sensitive exhibitions, workshops with teachers and students, and school projects.